The Hygeine Project
A non-profit organization came to me a need. Many people, young and old, are aware of ways to maintain personal hygiene, but lack the understanding as to how much it can impact their lives and the lives of others.
In this campaign, a series of short (~30 seconds) videos aim to raise awareness for basic hygeine through the use of statistics, graphic representation, and engaging visuals. With the growing affordability of computer screens, videos will be placed strategically in healthcare settings such as outpatient waiting areas, bathrooms, and more. They will also be included in workplace training videos to encourage good workplace hygiene.
Tools:
Vyond
Audacity
Capcut
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The goal of this project is to raise awareness and encourage good hygiene practice through a series of entertaining but informative short videos. While the demo talks about encouraging hand washing, subsequent videos encompass general hygeine tips and best practices.
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Staff in healthcare, service, hospitality, and other workplaces where hygeine safety is important for a success.
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The deaths of approximately one million lives could be prevented if everyone washed their hands (Curtis & Cairncross, 2003). Furthermore, the World Health Organization (2001) estimates that washing hands with soap and water can reduce deaths associated with diarrheal diseases by 50%. It also helps reduce the spread of respiratory diseases (Rabie & Curtis, 2006). Despite this, not all people wash their hands. Also, out of those who do wash their hands, 95% don't do it properly (Borchgrevnik, Cha, & Kim, 2013). This calls for a renewed effort in encouraging healthy hygiene practices.
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The content is designed to be interesting, humorous, and memorable, increasing motivation to transform thought into behavior.
Furthermore, animation and text are presented simultaneously to improve the learner’s ability to process the information presented in the video.
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By watching the video, users will be able to recognize common experiences in which they should wash their hands if they have the opportunity to. By providing examples of these experiences, users can identify with the animated characters by drawing on their personal experiences.
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Videos are strategically placed in areas where people have easy access to engage in hygeine safety, such as outpatient waiting areas, bathrooms, food-related areas, and high-touch shared surfaces.